Design Pickle is a subscription-based creative services platform

COMPANY: Design Pickle

TITLE: Brand Director

Design Pickle is a subscription creative services company that provides graphic design, custom illustrations, presentation design, and motion graphics to thousands of businesses across the globe. As the Brand Director, I developed the overall brand strategy and ensured that all aspects of the brand aligned with Design Pickle’s mission and values. This included managing the brand’s visual identity, messaging, and voice across all marketing and communication channels.

I led a team of creative and marketing professionals to develop and execute campaigns that drove brand awareness, engagement, and loyalty. Through market research and analysis, I helped identify new opportunities to expand the brand’s reach while ensuring it resonates with customers and stakeholders alike.

Responsibilities and projects

  • Brand Strategy

  • Creative Direction

  • Campaign Development

  • Content Marketing Strategy

  • Email Marketing

  • Social Media

  • Data and Analytics

  • Leadership

  • Creative Operations

  • PR and Communications

  • Website Design

  • Live and Virtual Events

  • Product Launches

  • Branded Podcast

  • Paid Media

  • Influencer Campaigns

Via LinkedIn:

“Kate is the ultimate player-coach and I admire her ability to roll her sleeves up, learn quickly, and help the team progress forward.”

Via LinkedIn:

“She excels at combining high-level marketing strategy with the details needed to execute projects, and I always valued the innovative ideas that she brought to our marketing team.”

Awards

Recognitions

Publications

Awards • Recognitions • Publications •

🏆 Courageous Marketing Leaders Award (2020)

🏆 Inc. 5000 Award (2019, 2020, 2021)

📣 Creativity: Your Secret Weapon for Real Growth (2019)

📣 Raise Your Drinks & Voices: Panelist (2019)

🖋 5 Trends That Will Elevate Your Design in 2020 (IMPACT)

🖋 4 Questions To Consider When Growing Your Marketing Team (Demand Gen Report)

🖋 5 Things You Should Do To Upgrade and Re-Energize Your Brand and Image (Medium)

🖋 Design Automation: 5 Ways to Automate Your Design in 2020 (IMPACT)

🖋 How To Make Your Company Rebrand Go Smoothly (IMPACT)